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AMP for Suppliers — How It Works & How to Get Started

Explains how suppliers fit into the AMP ecosystem, how their products get featured in distributor campaigns, and how to request a demo or connect with the team.

PromoPulse's AMP platform helps promotional products suppliers — also referred to as advertisers — get their products in front of active buyers. There are two ways to use AMP as a supplier: get your products featured in distributor-run campaigns, or subscribe to AMP for Suppliers and run your own automated marketing campaigns.

Getting featured in distributor campaigns

When a distributor uses AMP, they select which suppliers they want featured in their campaigns. AMP then pulls product content from those suppliers and turns it into ready-to-post social media posts, emails, and videos — automatically and on a regular schedule.

This means your products can be showcased to a distributor's customer base without the distributor having to lift a finger. The more distributors who choose you as a featured supplier, the wider your reach.

AMP for Suppliers — run your own campaigns

Suppliers can also subscribe to AMP for Suppliers, which is the same AMP product that distributors use. This gives you your own automated email, social, and video marketing — powered by your catalog — so you can reach your own audience directly without relying on distributors to feature you.

AMP for Suppliers includes the same automation, scheduling, and content tools available to distributor accounts.

How to get started

Whether you want to get your products featured in distributor campaigns or set up your own AMP for Suppliers account, fill out the contact form on our Advertise page. Our team will reach out to discuss your catalog and the best path forward.

To get started or request a demo, visit our Advertise page and fill out the contact form. Our team will be in touch to walk you through your options.

What to expect after connecting with us

Once you're in touch with our team, here's the general path:

  1. We'll review your catalog and content format to determine the best integration approach

  2. Your products get added to AMP's supplier network so distributors can discover and select you

  3. Distributors who choose you as a supplier will begin featuring your products in their automated campaigns

Frequently asked questions

Do I need to publish or design the content myself?

No. Once your products are in AMP, we take care of curating and formatting the content for each campaign type (email, social, video). You supply the products — AMP does the marketing work.

Does AMP work for suppliers outside the US or Canada?

Currently, AMP operates within the United States and Canada only. Distributors on the platform must be based in North America, so supplier content is distributed to that market.

Can I see an example of what an AMP campaign looks like?

Yes — you can email yourself a sample AMP campaign to see exactly what distributors send to their customers. Visit https://promopulse.io/amp-email/ to request an example.

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